CONTENTS
An innovative guide for anyone who wants to work in theHospitality industry. A modern, up-to-date text composed not only of merchandising notions, more than 100 cocktail recipes and technique lessons, but enriched with all the great knowledge of one of the world's most acclaimed bartenders expressed on innovative topics such as communication, marketing, architecture and hospitality within food & beverage, all enriched by beautiful graphics.
ADDED VALUE
For the Italian translation, the preface, signature and support of one of the most prominent Italian bartenders, one of the best professionals in mixing, Alessandro Frezza, could not be missing.
THE AUTHOR
Let's look at some of Jim's career accolades:- Winner of the James Beard Foundation Cookbook Award, Beverage category, 2018
- Finalist in the International Association of Culinary Professionals (IACP) Book Awards, 2018
- Winner of the Tales of the Cocktail Spirited Award for est New Cocktail or Bartending Book, 2018
Pack:
1
Weight:
779 gr.
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